• Platform
  • Solutions
  • Resources
  • Become a Tester
  • Company
Why Highlight What's Included
The Highlight platform

Highlight makes everyone a research pro

Learn more
Highlight new platform for GA

Highlight makes everyone a research pro

Learn more
Customer Login BOOK A DEMO
[Image] Case Studies Page

Case Studies

See how customers use the Highlight platform for in-home product testing across the entire product lifecycle.

Eatiful
Read More
Case StudyHow Eatiful Used Consumer Insights to Determine Product-Market Fit for US LaunchRead More
post partum case study
Read More
Case StudyProduct Line Optimization for Postpartum Recovery ProductsRead More
Beverage reformulation
Read More
Case StudyRemoving Red Dye from a Leading Beverage BrandRead More
Underwear testing
Read More
Case StudyHow Hanes Built Wear Testing into their Product Innovation CycleRead More
Coffee-pouring-with-milk
Read More
Case StudyUnderstanding Usage & Barriers of Coffee Machine PrototypeRead More
Clorox cleaning product IHUT
Read More
Case StudyClaim Confidence and Honed Messaging for CloroxRead More
Wile Supplements
Read More
Case StudyClaims Validation for Wile Perimenopause SupplementRead More
BloxSnacks Gets the Data They Need for Retailer Sell-in
READ MORE
Case StudyBloxSnacks Gets the Data They Need for Retailer Sell-inREAD MORE
Tree Top Refines Retailer Strategy with Highlight
READ MORE
Case StudyTree Top Refines Retailer Strategy with HighlightREAD MORE
Fable Foods
READ MORE
Case StudyProduct Optimization Testing for Fable FoodREAD MORE
hawaiian rolls
READ MORE
Case StudyProduct & Line Optimization for King's HawaiianREAD MORE
Bare Hands
READ MORE
Case StudyLine Extension & Performance Testing for Bare HandsREAD MORE
SnackFutures BFY snacks
READ MORE
Case StudyAgile At Home Learning for Mondelēz x SnackFuturesREAD MORE
Journ Beauty
READ MORE
Case StudyPre-Launch Testing for Journ BeautyREAD MORE
Pilot Pens
READ MORE
Case StudyPerformance Testing for Pilot PensREAD MORE
Kitty litter
READ MORE
Case StudyAgile Sensory Testing for Cat Litter InnovationREAD MORE
Freestyle Snacks
READ MORE
Case StudyProduct Optimization Testing for Freestyle SnacksREAD MORE
Country Luau
READ MORE
Case StudyConcept Testing for Country LuauREAD MORE
Hand sanitizer
READ MORE
Case StudyInnovation Exploration for Hand SanitizerREAD MORE
Explorer Cold Brew
READ MORE
Case StudyMessaging Refinement and Website Optimization for Explorer Cold BrewREAD MORE
iStock-1287493691

Follow suit and take the next step towards more effective innovation.

Automated and efficient product testing. Engaging consumer app. Proprietary, robust, engaged respondents. Pre-screened for articulation and unlimited targeting abilities.