In-context beverage testing with real consumers
Get comprehensive alcohol and liquid in-home product testing services, tailored solutions, and expert guidance to ensure consumers will love your products.
Tour the Highlight Platform
Get your questions answered and see the platform in action with a personalized demo.
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Beer, wine, spirits & non-alcoholic alternatives
At Highlight, we understand the importance of ensuring that the liquid inside the can or bottle is perfect to keep customers coming back for more. That's why we offer comprehensive beer, wine, and spirits testing services with the regulatory quirks of the 3-tier system in mind.
With our nationwide reach and unlimited sample size capabilities, we provide customized solutions tailored to your needs. We take care of everything from shipping, packing, blinding, and more, so you can focus on perfecting your products.


Insights across all stages
- Ideation + exploration
- Pre-launch liquid testing
- Benchmarking
- Competitive testing
- Claims testing
Tour the Highlight Platform
Get your questions answered and see the platform in action with a personalized demo.
Resources, events, and more
The latest from Highlight
In the 2025 edition of the Highlight Sustainability Report, we look at year-over-year changes in the data from 2024 and explore how brands can create better products for people and the planet.
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In this session from Highlight Spark, Spindrift VP and Williams Sonoma and Grove Collective alum Jon Silverman shares how to build a better-for-you brand people love.
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In this episode of the Highlight Reel, John Herman of BERO and Alex Doman of Stiller's Sodas reflect on what it takes to create beverages that consumers will love.
WATCH NOWChoose faster innovation today
See why brands like Nestlé, Estée Lauder, Colgate, and more trust Highlight with their physical product testing needs.