Platform Overview | Highlight

Design your test

Define your objectives, create your survey, and set parameters for your ideal testers.

We ship your products

We handle recruitment and distribution to get your products into the right homes.

See your data instantly

Gather feedback through our platform and transform data into actionable insights.

Highlight handles it all

Product intelligence for consumer and retail products across the product lifecycle

Food and beverage

We’ve successfully tested hundreds of products in the food and beverage realm. We even have cold chain capabilities for frozen and refrigerated products.

Beauty and personal care

Our product tester audiences span all skin, hair, nail, and you-name-it types; to capture both point-in-time and longitudinal feedback for beauty products.

Kids

See how your product measures up with a strategically built audience of parents, kids, and baby.

Supplements

If you have a supplement you need testing on, our community can provide the claims testing, sensory, longitudinal data you need.

Household goods Test your household product for sensory metrics, validate claims, test against competitive products and more.

Alcohol and non-alcoholic Get the in-context consumer data you need to build beverages ready to compete in the increasingly competitive world of BevAlc and alternatives.

Apparel and footwear Never launch (or relaunch) another garment or shoe without a wear test first using Highlight's nationwide, highly articulate community of testers.

Pet

From litter and shampoo to kibble and toys, new products for pets hit the market every day. Make sure yours is ready for launch (or relaunch) with in-home testing.

The product testing data you need, fast

Getting started is simple

Design your test

We ship your products

See your data instantly

Highlight handles it all

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