Highlight Reel Episode 1: Is Better for You Better for Business?

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Solutions
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Platform
Platform Overview
Highlight AI
Survey Builder
Insights Suite
Community
New Features

Product Use Cases
Explore & Ideate Understand intersection of opportunities and consumer needs to fuel innovation
Prototype & Test Test and learn across product attributes to de-risk innovation
Validate & Launch Confirm product is launch-ready and delivers on its promise
Understand & Diagnose Evaluate evolving consumer preferences and behaviors
Optimize & Refine Continuously enhance the consumer experience
Extend & Expand Grow your innovation & renovation pipeline

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See what’s new in the Highlight platform

Industries
Alcohol & NA
Apparel
Food & Beverage
Footwear
Household Goods
Kids & Baby
Personal Care & Beauty
Pet Care

Featured Use Cases
In-Home Usage Testing
Alienation Testing
Competitive Benchmarking
Claims Testing & Substantiation
Concept Testing
Prototype Testing
Rating & Review Generation
Taste & Sensory Testing
Audience Profiling
Package Testing

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Get feedback from high-quality product testers, fast

Content
Resource Hub
Case Studies
Research Best Practices
Trend Reports

Expertise
Better-For-You
Sustainability
Functional Products
Private Label
Intimate / Sensitive

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Use consumer insights for holiday shopping predictions

Platform Solutions Resources

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Platform Product Use Cases Industries Featured Use Cases Content Expertise

Platform Overview Highlight AI Survey Builder Insights Suite Community New Features Explore & Ideate Prototype & Test Validate & Launch Understand & Diagnose Optimize & Refine Extend & Expand Alcohol & NA Apparel Food & Beverage Footwear Household Goods Kids & Baby Personal Care & Beauty Pet Care In-Home Usage Testing Alienation Testing Competitive Benchmarking Claims Testing & Substantiation Concept Testing Prototype Testing Rating & Review Generation Taste & Sensory Testing Audience Profiling Package Testing Resource Hub Case Studies Research Best Practices Trend Reports Better-For-You Sustainability Functional Products Private Label Intimate / Sensitive

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Highlight's in-home product testing platform streamlines everything from recruit to data set, including all the logistics of getting product to target consumers.

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