The June Highlight: Honoring Pride Month 🏳️🌈
In June, Highlight was honored to work with multiple LGBTQIA+ brands to provide pro bono ...
Method Series: Designing your sensory test for optimal results
This post speaks to one step in the journey, Prototyping, where we share a culmination of ...
Building a Tech-Centered Agile Research Platform with Highlight’s CPTO Ethan Kellough
Bringing market research and product testing into the 2021 era was no small feat - Ethan, ...
ImpactSKU x Highlight 2021
Highlight is a proud parter of ImpactSKU for the second year in a row as we continue to ...
In-home Use Tests are Exploding in Popularity, and Here’s the 5 Reasons Why
The five reasons everyone's moving to in-home usage tests (IHUTs) over central location ...
The March Highlight: Women's History Month
For Women's History Month, Highlight partnered with many amazing women-owned brands ...
The February Highlight: Black History Month
Every month, Highlight gives back to our community by offering pro-Bono work for ...
In-home Usage Testing: 10 Things You Need to Know
Here are the 10 things you need to know about in-home usage tests (IHUTS).
Product Testing for Beginners: The Complete Guide (2021)
This is the beginner's guide to product testing. Learn what it is and how it's utilized ...
Innovation in CPG - The 5 Step Process
This five step guide describes product innovation best practices and includes five ...