Highlight teamed up with CoLab, SnackFuture's 12-week start-up program to deliver product insights to 9 start-ups in their 2021 class.
Clients often come to us with a clear research need but are looking for guidance on sample size. How much is too much? Too little? In this post, we...
This post speaks to one step in the journey, Prototyping, where we share a culmination of best practices we’ve created along the way. Thank you to...
Bringing market research and product testing into the 2021 era was no small feat - Ethan, Highlight's CPTO explains how it all came together.
This is the beginner's guide to product testing. Learn what it is and how it's utilized by large brands to guarantee successful product launches.
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