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Shipping & Procurement
- 1-day and 2-day shipping in sustainable packaging, including refrigerated and frozen
- Relabeling and blinding of products
- Re-packing of products in FDA-certified facilities (clean room)
- Custom inserts for controlled testing
- Randomization of products and cell-balancing
As an emerging brand, Freestyle Snacks came to Highlight in April 2022 to discuss testing packaging for their soon-to-be-released snackable olives. With a mission to revolutionize snacking on whole foods, the goal of the test was to understand consumer reactions to the taste and flavors, as well as Freestyle Snacks packaging.
We shipped three Freestyle Snacks flavors to a curated segment of "better for you" snack purchasers within our Highlighter community for agile in-home testing.
✅ 300 samples sent to...
✅ 100 Highlighters in North and Southeast regions
✅ 1 day from product receipt until initial data
✅ 92% completion rate
Freestyle Snacks received feedback on all three products and was able to make improvements to
their initial product line. They received ranking of overall enjoyment and product resonance of target consumers, benchmark data within the "better for you" snack category to leverage in retailer decks, and more.
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Choose faster innovation today.
See why brands like Nestlé, Estée Lauder, Colgate, and more trust Highlight with their physical product testing needs.